The Edward Mirell Pallas Collection

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Edward Mirell is continually refining and releasing new and exciting products into the market which are both innovative and aesthetically pleasing. But then there are products that have been around for a long long time because they are a staple and they just work. It could be said that they’ve stood the test of time!

The Pallas collection is one such collection in the Edward mirell range. The Pallas collection features necklaces, Grey Titanium Rings and Black Titanium Rings. It does not feature bracelets.

The Pallas collection is distinctive in that each piece is almost gothic in nature. Features of this collection are deeply grooved machining and contrasting layers to create a heavily carved appearance. Generally speaking the Pallas collection is aimed at men because of the size of each piece. Some pieces are 8mm but there are also 10mm wide rings which are very chunky indeed.

Grey and Black titanium is used in Pallas, although each ring or necklace is either Grey or Black. There are no two tone pieces as such. Each design is replicated in grey or black however.

The mens necklaces in the Pallas collection are without doubt our most popular mens necklaces that we stock. They look good on the website but they look incredible in real life.

So if you are after something big and bold in one of our contemporary metals, check out the Pallas band, available at Alpha Rings today!!

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New Edward Mirell rings!!

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Edward Mirell have been at it again! Some great new designs that have been produced and released to the market! And Alpha Rings is lucky enough to be able to take advantage of it!

As Australia/New Zealands sole Edward Mirell distributor, we’re always delighted when new stuff comes out of Florida. There are a range of collections that have either expanded or newly introduced.

Edward Mirell’s rigorous design and QA process ensures that these new products are very well tested before they are sent out to market. This gives the consumer the assurance that the product won’t in anyway be adversely damaged or be prone to breakage over time.

Many new anodised designs have been introduced which offers a range of colours to suit a variety of peoples needs.

As always, if you’re interested in any of these products, please contact us first to discuss the product availability.

Brushed black titanium thorn ring offers a much more subtle contest than the Silver

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The incredible contrast of Silver and Black Titanium

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Black Titanium and anodised copper

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Anodised grey titanium creates stunning coloured within the protected titanium channel

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The anodised blue offers a wonderful cool contrast against the grey titanium

 

Spring is here!

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Spring is here at last! Amazing flowers, snakes and Hayfever are but some of the wonderful things we can look forward to over the next few months! At ALPHA Rings we love spring because it marks the ramping up of the wedding season. We start to notice a lot of people desperately needing a ring at rather short notice from about late August onwards.

So if you are planning to get married over the next 6 months, we strongly suggest that you do your research nice and early so you have a good idea what you’re after nice and early. Then you can make sure, if the ring has to be made, that you’re getting it made with plenty of time to spare.

Theres nothing worse than finding your ideal ring, only to find out that its not possible for the ring to be made in time! At this time of year, Alpha Rings works on about 4-6 weeks to turn around rings that we do not have in stock. Almost all Edward Mirell stock is made fresh for our customers, in their Deerfield Beach, Florida manufacturing facility.

We hold a good selection of Tungsten, Titanium and mens Cobalt Rings but again, please contact us nice and early so that if we do not have it, we are able to project how long this will take to get made.

Here at Alpha Rings we’re all about making sure that you’re experience is as good as we can possibly make it. If that means we don’t have the ring you’re after, we’re never going to try and sell you something you won’t be happy for you. We want you to have the product you love, and we hope that you find that product right here!

The big 3 of mens Jewellery

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When men are looking to accessorise, its important that it is done tastefully and elegantly. Nothing looks worse than an overdone businessman, a try hard who thinks “the more gold I wear, the cooler I’ll look”

Unfortunately nothing could be further from the truth. There are 3 items that a man should always wear in the corporate world, and its so incredibly easy to pull off.

 

The Watch

The number 1 item that a guy should wear is the humble wrist watch. For years naysayers have been calling for the end of the wrist watch because a mobile phone will tell the time more accurately. However nothing completes the look of a well tailored suit like an elegant watch. A watch catches peoples eyes and captures their imagination. Watches are such a personal choice that its one way that men can express their personality so emphatically. Big and brash, or understated and classy – you can get an immediate insight to someones personality just by glancing at what’s on their wrist.

And you don’t have to pay thousands of dollars for a high performing watch either. Companies like Steinhart, Citizen, Tissot and even Seiko produce stunningly reliable and elegant watches. Heck you can even buy a Replica that most people can’t tell the difference. But if you buy a replica Rolex and drive a 20 year old commodore, people will call bullshit.

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Actor Daniel Craig wore an Omega 2220.80 Seamaster watch with co-axial movement as James Bond in the Eon Productions film “Casino Royale” (2006).

The Ring

Similar to a watch, a ring is a very personal item that a man can wear to express his personality. The great thing about rings are that they come in such a broad range of colours, materials and designs. Big, black and loaded with diamonds, or a simple Titanium wedding band, and everything in between. We find that there is such a wide range of products that people are interested in, and thats great because it shows guys are getting exactly what THEY want, not what the masses want.

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The Tie Bar

The last item that every business man should wear every day is the tie bar. There isn’t a lot of worse fashion looks than a poorly done half windsor above a crooked tie. There’s no need for either. There are a million sites out there to help you tie your tie properly, and equally as many that you can buy a tie bar from. Tie bars come in pretty much any shape or size that you can imagine, and they do as advertised – keep your tie straight.

 

So it doesn’t take a heck of a lot to accessorise for your business day. Buying the above items could cost anything really. You could get a quality watch, ring and tie bar for under a thousand, or it could cost $50,000. But either way, nothing completes a look like a quality Watch, ring and tie bar..

Anodised Titanium Bands

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Although the ability to anodise steel has been around for many decades, its application in jewellery has been mainly associated with female lines, in particular rings and necklaces. Anodising creates remarkable colours by a process which involves electrically charged particles.

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grey titanium with 2 inset channels of anodised blue

Recently however, Edward Mirell have given the anodisation process something of a renaissance! Mens titanium bands are now seeing a splash of colour through them which has not previously been seen in any of the Edward Mirell lines in the past.

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The blue anodised effect is more subtle with black titanium

One of the key features to note with the anodised rings is the slight recessed channels where the colour is situated. This has the effect of protecting the colour and greatly increasing its life because it is not surface facing and therefore has a considerably reduced risk of being scratched.

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Although Edward Mirell have had the ability to create these designs for many years, these are quite new lines so they have only released a select few bands. The theme is predominantly blue mens rings  although other designs are said to be following soon. The products are currently limited to both black titanium and grey titanium. There are no plans to have anodised Cobalt bands at this stage.

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So come and check them out, they’ve proven to be quite popular so far, particularly the grey titanium variety as the contrast between the blue and grey is quite remarkable.

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Are ceramic rings dead?

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Ceramic rings became extremely popular in the last decade or so. The reason for this is that they offered a new way to introduce permanency to the colour of mens and womens fashion rings. Stainless steel was able to be used and was subjected to coatings such as PVD (physical vapor deposition) where the ring was subjected to high temperatures and pressures to add a certain coating. Other types of coatings were things like enamels which were “painted” on. The end result is that there was a product that could be manufactured cheaply, with bright colours and patterns, but at the expense of long term quality and durability.

 

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Enter Ceramic rings. Ceramic rings solved some of the problems that were around with steel rings.

 

 

Advantages that Ceramic rings held over steel rings include

– They didnt need any type of coating

– The base was not a “Silver” colour, but any colour that the manufacturer wished

– Ceramics are harder  and less prone to scratching

– If it did scratch, it would scratch the same colour

– Stainless Steel rings, are overwhelmingly renound for lacking quality due to being soft – they scratch very easily and bend out of shape too easily. Much like gold, which is shocking for rings and really only used for the status. (Gold is great for accenting and inlaying however)

– A true black colour was achievable, which is very appealing to men.

 

 

Disadvantages

– Less intricate designs were possible.

– Lower malleability and ductility means less acute angles were possible so less variety of design

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So whats the problem with Ceramic rings then?

Its not so much that ceramic rings are bad, its just that there are better products out there. The Edward Mirell black titanium product is superior to ceramic in every way. So the problem with Ceramic rings is that they have simply been superseded by a vastly superior product. Our customers also seem to know this, and that is why ceramic sales at Alpha Rings have plummeted, while Black Ti sales are on the way up.

 

 

Advantages Black Titanium has over Ceramic

– Incredibly versatile

– A staggering matrix of ductility, malleability, scratch resistance and ability to reflect light.

– Unique colour profile

– With the above characteristics is in no way physically inferior to ceramic

 

Disadvantages

– Much more expensive

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black ti Koi Fish – cutting edge engineering

Like most things in life, you pay for quality, and Black Titanium is without question more expensive than Ceramic. This tends to mean that retailers make lower margins on Black Titanium.  Black Titanium is not a marketing gimmick, far from it. Its an incredible product that Australian consumers now have the ability to take advantage of.  We still stock ceramic rings, because clients sometimes have an appeal to ceramic, and thats fine, however due to the nature of the product, there are far fewer choices in ceramic than black ti.

 

Alpha Rings has a great selection of black titanium rings or black ceramic rings right here

 

 

The Royale Titanium collection

Like the Rapture collection, one of the crowning achievements in the Edward Mirell range is the remarkable “Royale Collection” This particular collection includes Rings, Bracelets, Necklaces and cufflinks. All of these products come in both Black Titanium and the commercial pure Grey Titanium.

As you can see from the images, the most obvious feature of the Royale collection is the impressive diamond set. For example, the Royale Black Titanium Ring contains a total of .24ctw diamond accented with 18k gold. This makes the Royale ring an amazingly bold ring, and very much a symbol of masculinity, style and luxury.

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The workmanship of the Royale collection is everything you would expect from the Edward Mirell range – world class. Faultless on every occasion, the Edward Mirell brand leaves no stone unturned with this collection to show off a mans style and class.

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One of the great features of the Royale collection is the fact that it is perfect to wear for those high fashion functions. Nothing says class like a pair of Royale titanium cufflinks on a crisp white shirt under a tuxedo. Great for weddings and formal engagements – in fact that has proved to be exactly what most people want these cuffs for.

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And lets not forget the necklace. This one will be sure to capture the eye of those around you, with its glimmering diamonds set in the patented black titanium. Such a unique piece, set in the most unique material.

Gray Titanium Royale Ring

We should not forget to mention that all of these products come in the outstanding Grey Titanium also. Moving away from the Black Titanium decreases the contrast with the silver and the diamonds and makes this jewelery piece much more subtle. Some people like this because they actually dont want attention drawn to themselves. Thats the wonderful thing about most of the Edward Mirell pieces, there is generally something for everyone.

Midnight Cable – Black Titanium Ring, Cufflink and Chain collection

Midnight Cable by Edward Mirell is one of the most alluring collections currently available. At the core of every Midnight cable piece is the proprietary Edward Mirell Black Titanium. In each piece is set Black Titanium memory cable and in almost all cases, black diamonds. The effect is moody, strong, and incredibly attractive.black titanium mens ringThe above ring has two Black Titanium memory cables inlaid, with one black diamond bezel set into the black ti. Such a unique look and yet so remarkably attractive.
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gents ring black titaniumThis particular ring doesnt have diamonds yet it maintains the same philosophy of the Midnight Cable collection – Black Ti with a band of Black Ti memory cable and the barrels equally placed along the cable.
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black titanium gents ringOne of the showpieces of the collection, this ring is simple yet so powerful in its appearance. Again with Black Ti, an inlaid Black Ti cable and a single Black Diamond, this is one of the most incredible rings in all the Edward Mirell collection.
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Mens black titanium cufflinksThe Black Titanium Cufflinks are in the same theme as all the rings in the Midnight Cable Collection. 2 Black Ti memory cable complete this piece to give a wonderful visual effect. Black Mens Cufflinks never looked so good.
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Necklaces and mens bracelets are also available in this collection. We have found that there are quite a few people out there that love the Black Ti, but want a slightly understated look. Using Silver or Gold inlays or cables can often bring out the personality of the ring too far. Black cable is a way to slightly tone down the image of the ring, giving a great textural contrast between the base metal and the cable, but subtle because the colours are common.

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Midnight Cable is proving to be a much admired collection amongst the Edward Mirell range. Alpha Rings is delighted to stock all of the collections range. If black mens rings are what you are after, look no further than the Edward Mirell Midnight Cable collection.

Alpha Rings for Men


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Here are a selection of my rings. The pictures have a more artistic flavour than purely a photo to showcase the ring for the point of selling to the consumer. All of these rings are Tungsten or Ceramic, with a silver inlay.


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Above is the logo to our webstore, located at www.alpharings.com.au, the home of our “alpha tungsten” range. You will note that the mirror finish of the Tungsten actually soaks up much of the background, giving the rings a much darker feel.

This ring is amazing. It shows how the Tungsten, once brushed, gives a very much gunmetal appearance.


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A stunning polished Tungsten ring with a 4mm silver inlay.


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One of the most amazing rings I’ve ever seen. Polished mens Tungsten ring, this one has beveled edges, and a 3mm silver inlay. The workmanship is quite stunning. This is always our most popular design. The “alpha tungsten” brand ensures its not rubbish that will tarnish aswell. You can see from the second picture how amazing it does look.

Traditional shape for a male engagement ring or mens wedding ring. This Tungsten ring has a domed shape with a silver inlay. The Tungsten is polished and the inlay brushed, which creates the most stunning of contrasts.

This mens tungsten ring is a concave design. It makes the ring almost look like molten metal. A great ring to wear because of the way the ring catches light and the angles of light on its surface.
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Becoming very popular now. The mens Tungsten band which is polished, and has 2 polished Silver inlays. A great ring. Most people get it as a male wedding ring, but also popular as a male engagement ring, and of course a day to day mens fashion ring.
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For this selection of stunning rings, and many others feel free to drop in at www.alpharings.com.au

Thanks go to Alberto for the photography.

5 things to look for when buying a wedding ring online

First of its important to note at the outset that there is no one perfect wedding ring. The perfect mens wedding ring is the ring that you, the groom, thinks is perfect. And what the groom thinks is perfect is purely a matter of taste and fashion.
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There are, however, some basic points to note when choosing a wedding ring. Our experience in the industry has taught us that not all wedding rings, and indeed not all online retailers are created equally. We have experienced the good and the bad, and this has served to teach us what we want to deliver to our customer, and importantly, what not to deliver. So here it is then, our top 10 things to look for:
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1/ What is the retailers reputation?
Reputation is very important in the online world. Unfortunately many things can be manipulated. Facebook likes can be bought, google + 1’s can be bought, as can twitter followers. That is why word of mouth is such a powerful tool. Your friends will tell you their exact experience. If they had a poor experience with a retailer, chances are you will too. Look at the retailers facebook page and search their name on search engines for complaints.
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2/ Do they know their product?

It continues to baffle those at Alpha Rings, when we do our industry research, how poor some companies product knowledge is, of their own products!! Ask pertinent questions, which gives a good starting point for the questions you should be asking.

3/ Customer service, does it exist?
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We can probably all agree that customer service standards are on the slide. You are probably already under stress thinking about the wedding, last thing you want is the purchase of your ring to be a poor experience. Make some initial enquiries. Ask questions like “whats your policy if my size is wrong”. This is a BIG one. You really need to be comfortable with this policy, because each and every week we would need to do a size exchange when the original order was slightly out. Also see if they charge a restocking fee. A restocking fee is a fee…… For restocking the ring!!!!! We cant see how anyone would feel comfortable paying that.

4/ Wedding Ring quality
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Broken Tungsten RIng

Making fine wedding rings is an art. That is why you need to be absolutely certain when you purchase, that you are purchasing from a legitimate retailer. If your retailer cannot tell you the composition of their rings, then unfortunately they are either buying a mass produced ring in bulk, or they have no idea. In some instances they will however use a patented process, and that would be a legitimate reason for not divulging compositions. Alpha Rings utilise Spectore BlackTi™ which is a patented black titanium ring and these are without peer as far as the quality of the product goes.
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Price of the Wedding Ring

Everyone is looking for the best deal. There’s no doubting that. However you need to be careful when looking for the best deal. As mentioned before, there are so many variables when making wedding rings, that it is critical to not go on price alone. If you go for the cheapest price, purchasing a product that costs $30, $40 or $50, where you have seen it generally more expensive on other online stores, there is a reason. It is most likely mass produced using inferior products and processes, and your wedding ring will be of very poor quality. Middle of the road price points are always fair. You shouldnt need to buy the most expensive ring, but one thing is for sure, you should never ever go for the cheapest. We’ve seen whats out there and its not a pretty sight!
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So there you have it, hopefully you’ve found this article somewhat helpful on your quest for the perfect wedding ring